Behind the Brand

🐾 Our Story: From One Corgi’s Cravings to Countless Happy Tails

Luffy’s Pawfect Picks began with one corgi and a whole lot of love.

It all started with Luffy — our playful, treat-obsessed corgi with a nose for the good stuff. As devoted paw-rents, we were always searching for healthy, tasty snacks that were high in quality, safe for pets, and didn’t break the bank. But most of the treats we found were either too tiny, filled with preservatives, or overpriced for what they offered.

So we decided to create our own.

Every treat we make is inspired by Luffy and crafted with care — from gently cooked, freeze-dried meats to fun, crunchy cookies made with wholesome ingredients. What sets us apart? We focus on:

Cooked freeze-dried treats that lock in flavor and nutrition

Bigger portions for better value

Affordable pricing without compromising on quality

Cat- and dog-friendly recipes with no nasties added

Since launching in April 2025, we’ve served hundreds of happy pets and counting. From TikTok live sales to local pet events, we’ve grown thanks to a passionate community of furkids, pet parents, and snack lovers just like you.

At Luffy’s Pawfect Picks, every product is a promise:
✅ Made with clean, real ingredients
✅ Safe for both dogs and cats
✅ Good quality treats at paw-some prices
✅ Tail-waggingly good in every bite

Whether you're spoiling your pup or treating your cat to something special, we're here to make every snack time pawfect — without breaking the bank.